Follow the Spark
Follow the Spark launched the New Nissan Qashqai with a bold mission: to challenge misconceptions about unplugged vehicles and showcase the excitement of e-POWER technology.
Through a 360° campaign across TV, digital, and social, we celebrated the Qashqai’s innovation, performance, and design. Striking visuals and immersive storytelling brought the car’s energy to life, sparking not just interest in the Qashqai, but a wider conversation about the future of driving.