Electrified Art
…did you hear that? Didn’t think so. That’s the sound of the100% electric Nissan ARIYA.
The engine may be silent, but when it came to launching the new motor, we needed to come out with a bang.
We challenged five artists from five UK cities to create an electrified interpretation of how the Nissan ARIYA presented a ‘ray of hope’ in their city.Each one with its own unique look and feel. Through a QR code, customers were launched into the Metaverse where they could explore the artist’s work, as well as the Nissan ARIYA in all its electrifying glory.
The engine may be silent, but when it came to launching the new motor, we needed to come out with a bang.
We challenged five artists from five UK cities to create an electrified interpretation of how the Nissan ARIYA presented a ‘ray of hope’ in their city.Each one with its own unique look and feel. Through a QR code, customers were launched into the Metaverse where they could explore the artist’s work, as well as the Nissan ARIYA in all its electrifying glory.
Into the Metaverse experience
